Red Thread Thinking: Weaving Together Connections for Brilliant Ideas and Profitable Innovation
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Red Thread Thinking: Weaving Together Connections for Brilliant Ideas and Profitable Innovation
Kaye, Debra
McGraw-Hill Education - Europe
04/2013
288
Dura
Inglês
9780071808217
15 a 20 dias
534
Descrição não disponível.
TABLE OF CONTENTS
Prologue: Red Thread Thinking
Introduction: Innovation is Not Just a Good Idea
Red Thread One: Innovation - It's All in Your Head
Chapter 1: A Significant Change of Mind
Chapter 2: Stop Brainstorming, Take a Shower
Red Thread Two: Everything Old Is New
Chapter 3: Get Clued In on the Real Story
Chapter 4: Stop Crying over Spilt Milk Because the Glass is Still Half Full
Chapter 5: They Made It, We Borrow It
Red Thread Three: Consumers - The Strangest Animals at the Zoo
Chapter 6: We Think, Therefore We Innovate
Chapter 7: The Footprint of Behavior and How to Find It
Chapter 8: Emotional Memory - The Culture Tattoo
Red Thread Four: What You See Is What You Get
Chapter 9: Simple is Smarter and Always Will Be
Chapter 10: Good Things Come in Great Packages
Chapter 11: Draw Me a Story
Red Thread Five: The Force of Passion
Chapter 12: The Force of Passion
Epilogue: Where Innovators Can Take Capitalism
Prologue: Red Thread Thinking
Introduction: Innovation is Not Just a Good Idea
Red Thread One: Innovation - It's All in Your Head
Chapter 1: A Significant Change of Mind
Chapter 2: Stop Brainstorming, Take a Shower
Red Thread Two: Everything Old Is New
Chapter 3: Get Clued In on the Real Story
Chapter 4: Stop Crying over Spilt Milk Because the Glass is Still Half Full
Chapter 5: They Made It, We Borrow It
Red Thread Three: Consumers - The Strangest Animals at the Zoo
Chapter 6: We Think, Therefore We Innovate
Chapter 7: The Footprint of Behavior and How to Find It
Chapter 8: Emotional Memory - The Culture Tattoo
Red Thread Four: What You See Is What You Get
Chapter 9: Simple is Smarter and Always Will Be
Chapter 10: Good Things Come in Great Packages
Chapter 11: Draw Me a Story
Red Thread Five: The Force of Passion
Chapter 12: The Force of Passion
Epilogue: Where Innovators Can Take Capitalism
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
innovation, innovate, innovative, how to be innovative, how to innovate, brainstorm, group brainstorming, red thread, red thread thinking, consumer, consumers, products, successful products, turn idea into product, idea, ideas, behavior, consumer behavior, consumer behaviors, insights, money-making, innovation skills, writer's block, solving problems, problem-solving, productivity, practice makes perfect, ask questions, argument, confidence, improve, improvement, brain skills, creativity, creative, brain research, think clearer, change, changed, comany, entrepreneur, benefit, financial, new, new thinking, new way of thinking, marketplace, competitive, customer, trends
TABLE OF CONTENTS
Prologue: Red Thread Thinking
Introduction: Innovation is Not Just a Good Idea
Red Thread One: Innovation - It's All in Your Head
Chapter 1: A Significant Change of Mind
Chapter 2: Stop Brainstorming, Take a Shower
Red Thread Two: Everything Old Is New
Chapter 3: Get Clued In on the Real Story
Chapter 4: Stop Crying over Spilt Milk Because the Glass is Still Half Full
Chapter 5: They Made It, We Borrow It
Red Thread Three: Consumers - The Strangest Animals at the Zoo
Chapter 6: We Think, Therefore We Innovate
Chapter 7: The Footprint of Behavior and How to Find It
Chapter 8: Emotional Memory - The Culture Tattoo
Red Thread Four: What You See Is What You Get
Chapter 9: Simple is Smarter and Always Will Be
Chapter 10: Good Things Come in Great Packages
Chapter 11: Draw Me a Story
Red Thread Five: The Force of Passion
Chapter 12: The Force of Passion
Epilogue: Where Innovators Can Take Capitalism
Prologue: Red Thread Thinking
Introduction: Innovation is Not Just a Good Idea
Red Thread One: Innovation - It's All in Your Head
Chapter 1: A Significant Change of Mind
Chapter 2: Stop Brainstorming, Take a Shower
Red Thread Two: Everything Old Is New
Chapter 3: Get Clued In on the Real Story
Chapter 4: Stop Crying over Spilt Milk Because the Glass is Still Half Full
Chapter 5: They Made It, We Borrow It
Red Thread Three: Consumers - The Strangest Animals at the Zoo
Chapter 6: We Think, Therefore We Innovate
Chapter 7: The Footprint of Behavior and How to Find It
Chapter 8: Emotional Memory - The Culture Tattoo
Red Thread Four: What You See Is What You Get
Chapter 9: Simple is Smarter and Always Will Be
Chapter 10: Good Things Come in Great Packages
Chapter 11: Draw Me a Story
Red Thread Five: The Force of Passion
Chapter 12: The Force of Passion
Epilogue: Where Innovators Can Take Capitalism
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
innovation, innovate, innovative, how to be innovative, how to innovate, brainstorm, group brainstorming, red thread, red thread thinking, consumer, consumers, products, successful products, turn idea into product, idea, ideas, behavior, consumer behavior, consumer behaviors, insights, money-making, innovation skills, writer's block, solving problems, problem-solving, productivity, practice makes perfect, ask questions, argument, confidence, improve, improvement, brain skills, creativity, creative, brain research, think clearer, change, changed, comany, entrepreneur, benefit, financial, new, new thinking, new way of thinking, marketplace, competitive, customer, trends
