Globalization, Consumption And Popular Culture In East Asia

Preface; Introduction and Background; Historical Memories; Comparative Section; Korea: Korean Popular Culture; Culture War: Korean Wave on the Rise; Mechanics of Popular Culture; Japan: Introduction to the Section on Japan; Particularism within the Context of Universalistic Popular Culture: A Historiographical Survey Approach in the Literature Review of Soft Power in East Asia; Size and Reach of the Japanese Popular Cultural Industry; Centering Akihabara: The Positionality of Tokyo's Pop-cultural Nucleus in Cool Japan Industries and Globalized Fandom Consumption; Observation Studies Fieldwork in Japan from 2011-2015; Spirited Away: Conceptualizing a Film-based Case Study through Comparative Narratives of Japanese Ecological and Environmental Discourses. (subject to application of rights transfer); China: Cultural Factors in Comparative Analysis; Production Methodologies; Aesthetics & Style/Target Audiences; Mechanics of Popular Culture; Comparative Sections (Under Consideration): Comparative case studies of Marvel, DC, and Disney; Conclusion;

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• Cultura popular
• Consumismo
• Globalização
• Sociologia

Popular Culture, East Asia, Soft-power, J-pop, K-pop, Korean Wave, Hallyu, Chinese Popular Culture, Akihabara, Globalization, Consumption, Cultural Hybridity, Cultural Product, Media Agencies, Entertainment, Fandom, Creative Industry, Manga, Taiwanese Wave, Tai Liu