How Innovation Really Works: Using the Trillion-Dollar R&D Fix to Drive Growth

How Innovation Really Works: Using the Trillion-Dollar R&D Fix to Drive Growth

Knott, Anne Marie

McGraw-Hill Education

04/2017

272

Dura

Inglês

9781259860935

15 a 20 dias

537

Descrição não disponível.
Preface

Acknowledgments

Chapter 1: The Problem: Flying Blind

Chapter 2: Misconception 1: Small Companies Are More Innovative

Chapter 3: Misconception 2: Uncontested Markets Are Good for Innovation

Chapter 4: Misconception 3: Spending More on R&D Increases Innovation

Chapter 5: Misconception 4: Companies Need More Radical Innovation

Chapter 6: Misconception 5: Open Innovation Turbocharges R&D

Chapter 7: Misconception 6: R&D Needs to Be More Relevant

Chapter 8: Misconception 7: Wall Street Rewards Innovation

Chapter 9: The Promise of RQ: Restoring Growth

Chapter 10: Behind RQ: What It Really Is and How to Find Yours

Appendix

Notes

Index
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
Innovation, R&D, research and development, business, business innovation, business growth, management, return on investment, ROI, innovation strategies, productivity, methodology, business measurements, methodology and statistics, business education, RQ, research quotient