Strategic Management: Text and Cases

Part 1 Strategic Analysis 1 Strategic Management: Creating Competitive Advantages 2 Analyzing the External Environment of the Firm: Creating Competitive Advantages 3 Assessing the Internal Environment of the Firm 4 Recognizing a Firm's Intellectual Assets: Moving beyond a Firm's Tangible Resources Part 2 Strategic Formulation 5 Business-Level Strategy: Creating and Sustaining Competitive Advantages 6 Corporate-Level Strategy: Creating Value through Diversification 7 International Strategy: Creating Value in Global Markets 8 Entrepreneurial Strategy and Competitive Dynamics Part 3 Strategic Implementation 9 Strategic Control and Corporate Governance 10 Creating Effective Organizational Designs 11 Strategic Leadership: Creating a Learning Organization and an Ethical Organization 12 Managing Innovation and Fostering Corporate Entrepreneurship

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• Negócios e gestão