Creative Strategy Generation: Using Passion and Creativity to Compose Business Strategies That Inspire Action and Growth
portes grátis
Creative Strategy Generation: Using Passion and Creativity to Compose Business Strategies That Inspire Action and Growth
Caporale, Bob
McGraw-Hill Education - Europe
08/2015
272
Dura
Inglês
9780071850117
15 a 20 dias
534
Descrição não disponível.
Foreword ix
Introduction xi
PART 1: PROFICIENCIES 1
Chapter 1: ARIA 7
PART 2: PROCESS 27
Chapter 2: Preparation 31
Chapter 3: Inspiration 59
Chapter 4: Genre 83
Chapter 5: Ideation 107
Chapter 6: Arrangement 139
Chapter 7: Orchestration 167
Chapter 8: Production 189
Chapter 9: Coda 209
PART 3: TOOLS 211
Appendix A: Quick Reference Guide 213
Appendix B: The Strategic Presentation 225
Appendix C: Tidbits of Wisdom 233
Notes 235
Resources 239
Index 243
Introduction xi
PART 1: PROFICIENCIES 1
Chapter 1: ARIA 7
PART 2: PROCESS 27
Chapter 2: Preparation 31
Chapter 3: Inspiration 59
Chapter 4: Genre 83
Chapter 5: Ideation 107
Chapter 6: Arrangement 139
Chapter 7: Orchestration 167
Chapter 8: Production 189
Chapter 9: Coda 209
PART 3: TOOLS 211
Appendix A: Quick Reference Guide 213
Appendix B: The Strategic Presentation 225
Appendix C: Tidbits of Wisdom 233
Notes 235
Resources 239
Index 243
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
strategy, porter, blue ocean, your strategy needs a strategy, steven haines, creative strategy, product strategy, product managers desk reference, business model generation, product managers survival guide, sequent, sequent learning networks, BCG, creativity, business creativity, marketing, go to market, composing strategy
Foreword ix
Introduction xi
PART 1: PROFICIENCIES 1
Chapter 1: ARIA 7
PART 2: PROCESS 27
Chapter 2: Preparation 31
Chapter 3: Inspiration 59
Chapter 4: Genre 83
Chapter 5: Ideation 107
Chapter 6: Arrangement 139
Chapter 7: Orchestration 167
Chapter 8: Production 189
Chapter 9: Coda 209
PART 3: TOOLS 211
Appendix A: Quick Reference Guide 213
Appendix B: The Strategic Presentation 225
Appendix C: Tidbits of Wisdom 233
Notes 235
Resources 239
Index 243
Introduction xi
PART 1: PROFICIENCIES 1
Chapter 1: ARIA 7
PART 2: PROCESS 27
Chapter 2: Preparation 31
Chapter 3: Inspiration 59
Chapter 4: Genre 83
Chapter 5: Ideation 107
Chapter 6: Arrangement 139
Chapter 7: Orchestration 167
Chapter 8: Production 189
Chapter 9: Coda 209
PART 3: TOOLS 211
Appendix A: Quick Reference Guide 213
Appendix B: The Strategic Presentation 225
Appendix C: Tidbits of Wisdom 233
Notes 235
Resources 239
Index 243
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
strategy, porter, blue ocean, your strategy needs a strategy, steven haines, creative strategy, product strategy, product managers desk reference, business model generation, product managers survival guide, sequent, sequent learning networks, BCG, creativity, business creativity, marketing, go to market, composing strategy
