Broadcasting, Cable, the Internet, and Beyond: An Introduction to Modern Electronic Media
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Broadcasting, Cable, the Internet, and Beyond: An Introduction to Modern Electronic Media
Sherman, Barry L.; Dominick, Joseph R.; Messere, Fritz J.
McGraw-Hill Education - Europe
04/2011
384
Mole
Inglês
9780071315036
15 a 20 dias
A survey of the field of modern electronic media includes the new technologies, regulations, programming, and competition that affect our world and the broadcasting industry.
Part One FoundationsIntroduction 1 History of Broadcast Media 2 History of Cable, Home Video, and theInternet 23 Audio and Video Technology Part Two How It Is4 Radio Today5 Broadcast and Cable/Satellite TV Today6 The Internet and New Media Today Part Three How It's Done7 The Business of Broadcasting, Satellite, and Cable 8 Radio Programming 9 TV Programming Part Four How It's Controlled10 Rules and Regulations 11 Self-Regulation and Ethics Part Five What It Does12 Ratings and Audience Feedback 13 Effects Glossary Photo Credits Index
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A survey of the field of modern electronic media includes the new technologies, regulations, programming, and competition that affect our world and the broadcasting industry.
Part One FoundationsIntroduction 1 History of Broadcast Media 2 History of Cable, Home Video, and theInternet 23 Audio and Video Technology Part Two How It Is4 Radio Today5 Broadcast and Cable/Satellite TV Today6 The Internet and New Media Today Part Three How It's Done7 The Business of Broadcasting, Satellite, and Cable 8 Radio Programming 9 TV Programming Part Four How It's Controlled10 Rules and Regulations 11 Self-Regulation and Ethics Part Five What It Does12 Ratings and Audience Feedback 13 Effects Glossary Photo Credits Index
Este título pertence ao(s) assunto(s) indicados(s). Para ver outros títulos clique no assunto desejado.
